Faith and Franchising - Christian Newswire

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Faith and Franchising

Successful Senior Care Provider Offers Proven Franchise Opportunity to DFW Residents Seeking to Integrate Faith & Business

Contact: Tracy Clement, 770-813-0000, 770-757-4900 cell; Michelle Farmer, 770-813-0000, 770-757-4900 cell, both with The DeMoss Group

OKLAHOMA CITY, July 23 /Christian Newswire/ -- In the midst of Sandwich Generation Month--a month recognizing the estimated 20 million(1) Americans who juggle caring for their children as well as their senior parents--Wichita residents with an entrepreneurial itch may want to consider the following:

37.3 million people aged 65 and older live in the United States, projected to be 86.7 million people by 2050.(2)
Seniors ages 85 and older are now the fastest-growing segment of the U.S. population.(2)
89 percent of seniors say the ability to live independently and remain in their own home is very important, but more than half are concerned about their ability to do so.(2)
76 percent of seniors say that religion is very important in their life.(3)
53 percent of Sandwichers feel forced to choose between caring for their children or caring for their parents at least once a week(4) and 20 percent feel they must make that decision EVERY DAY.(5)
In-home senior care is the top business opportunity for the foreseeable future and businesses catering to "the greatest generation" will be well-positioned.(6)

Christian Companion Senior Care--the nation's first senior care franchise to combine practical and spiritual assistance--is offering franchise opportunities to entrepreneurial-minded businesspeople in Wichita as a way to tap into this high-growth market and provide much-needed relief to stressed-out families.

"Franchising provides an opportunity to own a business within a structure that's been proven to work," said Christian Companion Senior Care Founder and President Gary Brown. "Unlike starting a business from scratch, Christian Companion franchisees follow an established business model. From day one, new franchisees get protected territories and a comprehensive business system that's been refined over the years--plus affiliation with a team of like-minded, mission-focused colleagues."

INTERVIEW OPPORTUNITY: To speak with senior care expert Gary Brown about the holistic needs--emotional, physical and spiritual--of seniors in your community, contact Michelle Farmer at (770) 813-0000 or (770) 757-4900 cell.

Christian Companion Senior Care offers seniors traditional in-home services, such as bathing, light housekeeping, medication reminders, meal preparation and transportation. Additionally, trained and experienced care giving professionals provide gentle spiritual encouragement, if a client is interested. Clients indicate that in-home assistance coupled with spiritual encouragement--like prayer, reading the Bible, even singing a favorite hymn--can make the difference between merely existing and living with joy.

"Christians are increasingly looking for ways to integrate their faith into the workplace," said Brown, a senior care expert who writes a column on issues affecting seniors and their families for The Oklahoman. "Christian Companion offers franchise owners the opportunity to earn a living by living their faith."

About Christian Companion Senior Care: Seniors aged 85 and older are now the fastest-growing segment of the U.S. population (U.S. Census Bureau, 2006). Christian Companion Senior Care is the nation’s first franchised senior care resource that offers practical in-home assistance and spiritual encouragement to seniors who need help living independently in the home they love. Christian Companion recognizes that more than three-quarters of baby boomers are concerned about their parents’ ability to age in place and live independently. Founded in 2004 and headquartered in Oklahoma City, Christian Companion is expanding to offer franchises across the United States.

(1)MSNBC (2007) (http://www.msnbc.msn.com/id/17134636/), (2)U.S. Census Bureau (2006), (3)"Aging in Place in America" (2007), (4)Gallup (2003), (5)Harris Interactive (July 2008), (6)"10 hot businesses to start now," msnbc.com, (2006)