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News Release from Fireproof the Movie

I Now Pronounce the "Fireproof" Movie a Movement

Contact: Monique Sondag, 214-536-4319

ALBANY, Ga., March 28 /Christian Newswire/ -- "Fireproof," www.FireprooftheMovie.com, the new action/relationship film from the creators of "Facing the Giants" and "Flywheel," releases this September from Sherwood Pictures and Provident Films. Already the movie is uniting marriage advocates from across the U.S.

National groups such as Focus on the Family, Outreach, FamilyLife, The Marriage CoMission, America's Family Coaches, AMFM, Marriage Alive Communications, and MarriageToday endorse the movie and are urging their constituencies to see it. Influencers such as marriage expert Gary Smalley and Bubba Cathy of Chick-fil-A are also working to spread the word.

It's no secret that U.S. marriages are in crisis. The U.S. Census Bureau and marriage organizations vary on the stats but agree that nearly half of all weddings lead to divorce--with rates highest in the Bible belt. Some 25 percent of U.S. adults divorce at least once; and given the abundance of poor marriages, many couples skip it outright.

"Fireproof" mirrors the problems of many marriages, in this case through a firefighter whose high-stress job spills into his home life. Hitting on pain points common to married life--from indifference to insults to emotional affairs and internet porn--the story opens with a couple's disintegration.

"Most movies are about relationships that lead to marriage," Michael Catt, of Sherwood Pictures said. "'Fireproof' picks up seven years into a marriage headed for divorce. And the question is: Can a cold marriage revive? Why stay together?"

Given that firefighters have one of the nation's highest divorce rates, "Fireproof" also has the support of many firefighters and related organizations. John White, former head of the Los Angeles Fire Department's Search & Rescue Team, is urging firefighters across the country to see it.

Bubba Cathy of Chick-fil-A doubles as movie promoter to every audience he addresses: "Since visiting the 'Fireproof' set, I've been Fireproof's biggest fan," he says. "On top of a powerful message and the potential to change lives and marriages, this is one great movie!"

People like Bob Waliszewski, director of Focus on the Family's Plugged in and Scott Evans, founder and CEO of Outreach, Inc., are excited about the movie's potential to inspire people to want to heal their marriages and actually show them how. "The clips have me excited about the potential of this film to give hope to struggling marriages," Waliszewski said.

"We all know marriages are in trouble," Evans said. "[What] a powerful and relevant way to address the need and provide hope for healing."

Dr. Jeff S. Fray, chair of The Marriage CoMission, echoes Evans and Waliszewski: "Fireproof's challenge to 'never leave your partner behind' brings to us a dramatic experience of the power of sacrifice and forgiveness. I expect this film to give viewers more confidence that great marriages can be a reality."

Dennis Rainey, president of FamilyLife, sees this one movie's impact far beyond weekend movie-going. "'Fireproof' is going to do more than entertain and stir hearts when it comes to movie theaters," he said.

"This movie is about fireproofing your most important earthly relationship," Executive Producer Jim McBride says on behalf of the filmmakers. "Our hope and prayer is that people will be touched by the story of Caleb and Catherine and commit to fireproofing their marriages--no matter what state those marriages are currently in."

Sherwood's aim to "reach the world from Albany, GA" rides on first-rate entertainment packing powerful messages. Its first movie, "Flywheel," explored business integrity. "Facing the Giants" tackled personal fear and failure. Now "Fireproof" asks what makes a true hero.

For more information about "Fireproof," how individuals and organizations can get involved, and in what theaters the movie will open, stay current with www.FireprooftheMovie.com.